If your mom can’t understand the first sentence, rewrite it before you pay for ads.
Add a “Get access” CTA even if the product isn’t built. Measuring clicks beats guessing.
Instead of “Join the waitlist,” try “Get the first onboarding invite.” It feels more tangible.
Ask new signups how they heard about you so you know where to double down.
Screens or sketches reassure people this isn’t vaporware.
Send a personal thank-you note or survey within 12 hours while interest is high.
Publish a page before demo day and collect interested beta testers.
Keep momentum going while you code the MVP nights and weekends.
Standardize landing pages across the batch while still letting each company customize.
Rapidly validate multiple ideas for clients and double down on the winners.